Madonna
Creative Director
Discover the project
London · Working worldwide
Show director. Producer.
Creative director.
01 / The approach
Performance.
Image. Experience.
Alex Wolf is a London-based show director, producer and creative director. He creates live shows, music films and immersive experiences that bring performance, visual storytelling and technology together.
His approach draws on a strong creative and technical background. He understands how an idea can be built, how interactive systems work and what it takes to deliver them in a live environment — connecting creative direction with the practical decisions behind the experience.
From real-time visuals and immersive installations to multi-camera broadcasts, Alex leads production across disciplines. He connects artists, designers, engineers and crews, shaping both the creative ambition and the technical path that makes it possible.
He is also the founder of Lookport, an entertainment technology and production company. Across his work, the aim is to make complex production feel effortless to the audience — and turn it into an experience people share.
02 / Across formats
03 / Selected work
04 / Founder of Lookport
Alex founded Lookport to bring creative production and entertainment technology together. The company connects the idea, the systems and the people needed to make a live experience happen.
From interactive installations and real-time visual environments to live broadcasts, show technology and audience platforms, Lookport builds and runs the infrastructure behind the work.
Explore Lookport
05 / Instagram
Recent posts. Behind the work.
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▷Selected moments from the archive.
Explore Instagram